Alt-rock artist LØREN unleashes “FYN,” a defiant anthem produced by Brian Lee and released via indie label AYLA.
LØREN returns to the spotlight with “FYN,” a fiery punk-influenced anthem that sees the Korean alt-rock artist embracing authenticity and personal freedom. Released under indie imprint AYLA and produced by Brian Lee, the track fuses guitar-led energy with an unmistakable edge.
Beyond his music, LØREN has built a reputation as a multi-hyphenate creative force.
From his work with BLACKPINK and G-Dragon to his live performances at global festivals including Coachella, Head in the Clouds, and SXSW, he has consistently blurred the line between underground grit and mainstream appeal. 
With a punchy rhythm and sharp lyricism, “FYN” pushes back against conformity. “For me, the song’s message talks about the will to refuse what self-righteous people ask of you – whether it be change, to behave or simply turn your music down,” LØREN explains.
The single arrives as the artist embraces a more independent path. His recent Forbes feature explores the story behind his signing to AYLA, a new Los Angeles-based indie label founded by Darahgianna Park.
The article highlighted his evolution from songwriter and collaborator to front-and-center rock force.
His 2024 sold-out show at Whisky a Go Go cemented his rising influence, while fashion collaborations with YSL have made him a recognizable face in high fashion circles.
